Alkemia direct color ORANGE

Alkemia Direct Color is a direct hair dye with no ammonia or oxidants. It offers a wide range of vibrant shades, from intense fantasy and modulating colors to natural and cool tones. Designed to deposit color without lightening the hair fiber, it maintains hair health and provides maximum shine from the very first application. Directions for use: Start with clean hair, either dry or slightly damp. Apply the pure product, section by section, ensuring even coverage from root to tip. Leave on for 10 to 30 minutes – adjust the time according to the desired intensity and hair porosity. Rinse with lukewarm water until the water runs clear. Avoid using shampoo after rinsing to prolong the effect. Apply a nourishing conditioner or post-color treatment to soften and seal the cuticle.